Ethnic Shop
 is more than a marketplace — it’s a movement.
We exist to connect communities in Canada with the cultural foods, fabrics, crafts, and everyday goods and services they love — no matter where they come from.
Our Mission
To empower Canada’s diverse communities by making it easy to share, sell, and shop culture — all in one place.
Â
800+ million
of total income
+1 million
customers every year
400+
employees worldwide
100%
founder owned
For Sellers
We created EthnicShop to give home cooks, side hustlers, and small cultural vendors a place to sell without barriers — no website, no business registration, no tech skills required. Whether you're selling from your kitchen or living room, you can now reach customers across Canada.
We provide you with tools, visibility, and support to grow your hustle at your own pace. It’s free to join (for now), and you can accept card payments or cash on delivery.
For Shoppers
EthnicShop lets you explore a marketplace full of authentic cultural products. Search by category, country, or even sellers near you. Whether you're craving ingredients from home, looking for a headwrap, or shopping for a festival — we make it easy.
Select
We bring together authentic products from cultures across the globe — African spices, Caribbean snacks, South Asian textiles, handmade crafts, and more.
Shop by culture, product, or location
Explore local sellers or discover something new across Canada
Vendors include home cooks, artisans, and small businesses
Access
We make it easy for vendors to start selling — even without a website or business registration.
Free to join (for now)
No tech skills needed
Sell from your kitchen, living room, or small shop
Accept cash or card, offer pickup, delivery, or shipping
We also support and promote our vendors to help their hustle grow. You're never alone — we’re here to help every step of the way.
Enjoy
Whether you're buying or selling, EthnicShop helps you connect through culture.
Shoppers enjoy products they can’t find in regular stores
Vendors grow their side hustle and reach a wider audience
Communities thrive through shared traditions and taste
Do You Want to Cooperate With Us?
Apply and tell us about yourself. We will contact you to discuss our cooperation in more detail.
Didn't find what you need? Ask us!
If you did not find what you need and have questions, contact us and we will try to help you
